May 03, 2024

Our First Year As An Indie Browser

Written by Pascal, Elly

Our First Year As An Indie Browser

May 3, 2024 11:33 AM
Explore the Horse Browser blog - Our First Year As An Indie Browser
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2023 was Horse Browser’s first twelve months out of the gate.
Reflecting back, I can't help but share a secret – there were moments when I wondered what the heck I was doing. "Why are you building a browser from scratch?" my fellow solopreneurs asked. "Just make a simple niche product like an ADHD to-do list. Solo-building a browser can’t be done”
But seeing people’s surprised, happy reactions when they discovered how Horse works helped me keep my belief. I truly believe a new browser is the answer to our messy internet. And my commitment to making a full browser is finally paying off… Just recently, I was told Horse is ‘so much better implemented than all the extensions for Firefox or Chrome’ by @halloleo, Programmer [he’s kindly allowed us to post these words on Horse’s new site]. This makes me very happy.

Thank you, Riders 🫶

Day-by-day, all the positive feedback from you Riders makes it all worth it. So, to anyone who subscribed and gave up the comfort of their multiple windows or password manager, Eleanor and I send a huge thank you! Thanks for being an early supporter and sticking around while I construct all the creature comforts we’ve come to expect from a browser. Don’t worry, the password manager is top of the list for 2024.

Scribbled Line Toolchest 🏆

And - after all the hard work - we ended the year on a high, with Horse making the 2023 Scribbled Line Toolchest hall of fame, David Nichols’ round-up of 2023's top creative tools. It was awesome to be featured alongside so many other cool indie projects and join the amazing companies of past editions (the 2020 list included Notion, Webflow and Carrd).

Build in Public 🤓

And, getting down to the nuts and bolts, in its first year, Horse Browser made $10,000, so it's getting near a liveable wage. Using the subscription model keeps Horse free from VC and means no dodgy data selling. And we’re aiming high this year.
So thanks a ton for being part of this. We need you guys! We're working hard and your support, especially in tougher times (like when we broke the app's updater in September 😖🙏), is what keeps things going 🫶
If you have a positive experience you'd like to share, please send us a reply. We might even use it as a homepage quote.
Thanks for being a part of the Riders, from Pascal & Eleanor
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Japanese TeasGoogle Search
Green TeaWikipedia
Matcha TeaWikipedia
Sencha TeaWikipedia


Sencha Tea

Sencha (煎茶) is a type of Japanese ryokucha (緑茶, green tea) which is prepared by infusing the processed whole tea leaves in hot water. This is as opposed to matcha (抹茶), powdered Japanese green tea, where the green tea powder is mixed with hot water and therefore the leaf itself is included in the beverage. Sencha is the most popular tea in Japan. It represents about 80 percent of the tea produced in Japan.

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Pascal and Elly at Disneysea Tokyo
About us

Hello! We're Elly and Pascal. Thank you for supporting our little indie browser. Read on for the personal Trails® that brought us to where we are today.

Pascal and Elly at Disneysea Tokyo